Sans Normal Benoj 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'FF Meta Headline' by FontFont, and 'Cebreja Extra' by Rafaeiro Typeiro (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, labels, modern, efficient, clean, assertive, utilitarian, space saving, clarity, modern branding, strong impact, functional display, condensed, compact, monolinear, rounded terminals, open apertures.
This typeface is a condensed, monolinear sans with compact proportions and a steady vertical rhythm. Strokes stay even throughout, with rounded curves and generally blunt, clean terminals that keep forms crisp. Counters are relatively tight but remain readable thanks to open apertures in letters like C, S, and e, while the lowercase shows straightforward construction with a single-storey a and simple, vertical stems. Numerals are similarly compact and uniform, matching the overall narrow texture in text.
It performs best where horizontal space is limited but strong visibility is needed, such as headlines, posters, packaging panels, labels, and wayfinding. The compact set width makes it useful for stacked layouts and tight columns where a clean, contemporary sans texture is desired.
The overall tone is modern and workmanlike, projecting efficiency and clarity rather than ornament. Its condensed build and firm stroke presence give it an assertive, no-nonsense voice suited to information-forward typography.
The design appears intended to deliver a condensed, high-impact sans for practical display and branding use, balancing compactness with straightforward legibility. Its restrained, uniform strokes and uncluttered forms suggest an emphasis on consistency and efficient space use.
In running text the font creates a dense, even color with minimal modulation, making it feel structured and space-conscious. The shapes lean toward functional geometry—rounded bowls and direct joins—producing a consistent, easily repeatable pattern across lines.