Sans Normal Okdas 10 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Sans Atwic Modern' by Caron twice, 'Equip' by Hoftype, and 'Recht' by Mint Type (names referenced only for comparison).
Keywords: ui, branding, signage, packaging, headlines, neutral, modern, friendly, confident, clean, clarity, versatility, modernity, approachability, utility, geometric, rounded, open, crisp, sturdy.
This is a sturdy, geometric sans with rounded bowls, clean terminals, and an even, low-contrast stroke. Proportions are compact and efficient, with broad curves in C/G/O and a straightforward, symmetrical construction in H, M, N, and W. Counters are generally open and circular-leaning, and spacing reads even and controlled, supporting smooth word shapes. The lowercase shows a simple, single-storey a and g, a short-armed r, and a compact, rounded e, reinforcing a contemporary, utilitarian rhythm.
It performs well in user interfaces, product branding, and wayfinding where clarity and steady color are important. The weight and geometric construction also suit headlines, short blocks of text, and packaging or labels that need a clean, contemporary presence.
The overall tone is modern and approachable, with a calm neutrality that feels dependable rather than flashy. Rounded forms and consistent strokes give it a friendly, inclusive voice suitable for everyday interfaces and straightforward messaging.
The design appears intended to provide a versatile, contemporary sans with a geometric backbone and friendly rounding, balancing strong legibility with a modern, no-nonsense appearance across both display and text use.
Figures appear simple and highly legible with consistent widths and clear differentiation, and the punctuation and diacritics shown (such as the i/j dots) are round and visually aligned with the font’s soft geometry. Uppercase forms maintain strong silhouettes at display sizes, while the lowercase remains compact and readable in text settings.