Sans Superellipse Rukev 3 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui, branding, signage, headlines, packaging, modern, friendly, clean, techy, geometric, approachable modernity, system clarity, geometric consistency, screen friendliness, rounded, monolinear, soft-cornered, open counters, even rhythm.
A geometric sans with a rounded-rectangle (superellipse) construction and largely monolinear strokes. Curves are smooth and consistently radiused, while terminals tend to finish bluntly rather than taper. Bowls and counters read open and spacious, and the overall rhythm is even, with clear separation between letters and straightforward, utilitarian proportions. Numerals follow the same softened geometry, with simple, highly legible forms.
Well-suited to interface and product contexts where a clean, friendly geometric voice is needed, such as UI labels, dashboards, and app branding. The open forms and steady texture also make it a good choice for signage, short paragraphs, and contemporary packaging or identity systems.
The soft-cornered geometry gives the face a friendly, contemporary tone while staying crisp and functional. It feels modern and slightly tech-oriented, with a calm, systematic presence rather than expressive or calligraphic personality.
The design appears intended to blend geometric rigor with approachable softness by basing forms on rounded rectangles and consistent curves. It aims for dependable readability and a modern, system-friendly aesthetic that scales well from display sizes down to functional text settings.
Round letters like C, O, and G show a squarish roundness that reinforces the superelliptical theme, and the lowercase maintains clarity through open apertures and simple joins. In text, the face keeps a steady color and reads cleanly without drawing attention to stroke modulation or decorative details.