Sans Superellipse Ehdir 1 is a bold, narrow, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, signage, sporty, assertive, energetic, modern, industrial, compact impact, dynamic emphasis, modern utility, brand voice, condensed, oblique, high-impact, rounded corners, tight spacing.
A condensed oblique sans with heavy, compact strokes and softly rounded corners that give the forms a squared-off, superelliptical feel. Curves are restrained and controlled, with smooth joins and minimal modulation, producing a solid, blocky rhythm. Terminals are mostly blunt, counters are relatively tight, and the overall proportions favor tall, compressed shapes that hold together densely in lines of text.
Best suited to attention-grabbing roles such as headlines, posters, and promotional graphics where a compact, high-impact italic can add motion. It also fits sports and athletic branding, bold packaging callouts, and short navigational or signage text where tight width and strong presence are beneficial.
The tone is forceful and kinetic, combining the urgency of an italic slant with a sturdy, utilitarian build. Its rounded-rectangle geometry adds a contemporary, engineered flavor that reads as sporty and confident rather than delicate or formal.
The design appears aimed at delivering a compressed, energetic sans that stays robust under slant, using rounded-rectangle construction to modernize the texture while keeping strokes blunt and highly legible at larger sizes.
The slant is consistent across uppercase, lowercase, and numerals, and the condensed width makes verticals feel dominant. Round characters lean toward oval/squircle constructions, while diagonals stay crisp, helping the face keep clarity at display sizes where punch and compactness matter most.