Print Sumo 7 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, packaging, headlines, children’s, stickers, playful, friendly, casual, quirky, chunky, approachability, handmade feel, display impact, informal tone, humor, rounded, soft corners, hand-drawn, bouncy, inked.
A very heavy, hand-drawn print style with rounded terminals, softly blunted corners, and slightly uneven stroke edges that read like marker or brush lettering. Shapes are compact and bulbous, with lively, irregular curves and subtle stroke modulation that keeps counters open despite the weight. The uppercase is sturdy and simplified, while the lowercase adds more character through single-storey forms and distinctive joins, producing a bouncy rhythm and an organic, uneven baseline feel in text.
Well-suited to short, high-impact settings such as posters, display headlines, packaging callouts, playful branding, and children’s or educational materials. It can work for brief paragraphs when set large with ample leading, where its friendly texture and strong typographic color are an asset.
The overall tone is cheerful and approachable, with a humorous, kid-friendly energy. Its chunky silhouettes and handcrafted irregularity feel informal and conversational, leaning toward playful signage and lighthearted branding rather than formal editorial typography.
The design appears intended to deliver a bold, friendly handmade voice with strong readability at display sizes. Its softened geometry and intentional irregularities aim to feel human and approachable while still producing solid, attention-grabbing shapes.
In continuous text the dense weight creates strong color and high presence; generous counters help maintain clarity, but the heavy strokes and quirky detailing can feel busy at small sizes. Numerals are similarly bold and rounded, matching the warm, cartoon-like personality of the letters.