Sans Normal Jurij 14 is a regular weight, normal width, medium contrast, italic, normal x-height font visually similar to 'FF Dax' and 'FF Daxline' by FontFont and 'Newbery Sans Pro' by Sudtipos (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, dynamic, sporty, confident, modern, energetic, motion, emphasis, modernity, impact, oblique, rounded, geometric, clean, punchy.
A slanted, rounded sans with smoothly drawn curves and crisp, straight terminals. The letterforms lean forward consistently, with a slightly condensed feel in some capitals and more open, circular bowls in letters like O and e. Strokes are even enough to read as calm and controlled, while subtle contrast and tapered joins add snap to diagonals and curves. Numerals are clear and modern, matching the same forward-leaning rhythm and rounded geometry.
Best suited to display settings where a sense of motion is desirable: headlines, brand marks, product packaging, and promotional graphics. It can also work for short bursts of text such as subheads, pull quotes, and UI accents where an energetic, italic voice is needed.
The overall tone is fast and assertive, with a sleek, contemporary presence. Its oblique posture and compact rhythm give it a competitive, action-oriented feel while staying clean and legible.
The design appears intended to provide a contemporary italic sans that reads quickly and feels active, pairing rounded, geometric construction with a consistent forward lean for emphasis and momentum.
Capitals show strong diagonal structure (notably A, N, V, W, X, Y), which reinforces the forward motion. Lowercase forms keep counters fairly open, helping short words and headlines stay readable at larger sizes.