Sans Normal Gobem 11 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, branding, editorial, packaging, posters, modern, friendly, airy, clean, casual, warm clarity, modern tone, soft dynamism, text readability, rounded, humanist, slanted, open, smooth.
A slanted sans with rounded, gently tapered terminals and smooth, continuous curves. Stroke endings are softly finished rather than sharply cut, giving counters a slightly more open, breathable feel. Uppercase forms are streamlined and geometric-leaning, while the lowercase introduces more humanist motion with a single-storey “a” and a “g” with a looped descender. The overall rhythm is even and calm, with consistent curvature and a light visual footprint that stays legible in continuous text.
Well-suited to interface text, short editorial passages, and brand systems that want a clean sans voice with added warmth and motion. It also works effectively for packaging, posters, and headlines where the slant and rounded terminals can add momentum without sacrificing clarity.
The tone is modern and approachable, combining a clean sans structure with a relaxed, handwritten-like slant. Its rounded details keep it friendly and informal without becoming playful or decorative, making it feel contemporary and easygoing.
Likely designed to offer a contemporary italicized sans that reads smoothly in paragraphs while adding a subtle sense of movement. The rounded terminals and open curves suggest an intention to keep the texture light and friendly for modern digital and print contexts.
Distinctive shapes include a curved “J” with a pronounced hook, a “Q” with a short diagonal tail, and numerals that follow the same rounded, gently slanted construction. The design maintains clear differentiation between similar forms (e.g., O/0) through proportion and aperture behavior rather than sharp detailing.