Sans Normal Okmed 17 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Priego' by Brenners Template, 'Articulo' by Gilar Studio, 'Klaster Sans' by Kobuzan, and 'Basic Sans Narrow' by Latinotype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, confident, friendly, modern, punchy, pragmatic, modern utility, clear messaging, brand presence, approachable tone, geometric, rounded, compact, sturdy, high impact.
A heavy, geometric sans with broad, rounded bowls and clean, straight terminals. Curves are built from near-circular arcs with consistent stroke thickness, producing a sturdy, even color in text. Proportions feel compact and efficient, with generous counters that keep letters open at large sizes. The lowercase uses single-storey forms (notably a and g) and simple, utilitarian constructions, while the uppercase leans wide and stable with strong verticals and minimal modulation.
This font performs best in headlines, titles, and short-to-medium display copy where its compact geometry and strong weight can carry a message. It’s well suited to branding systems, packaging, posters, and signage that need a modern, approachable sans with high visual impact. For longer passages, it can work in larger sizes where the open counters and consistent rhythm remain comfortable to scan.
The overall tone is direct and contemporary, with a friendly warmth coming from its rounded geometry and open shapes. Its weight and compact rhythm give it a confident, attention-getting voice without feeling aggressive. The design reads as practical and straightforward, suited to clear messaging and bold statements.
The design appears intended to deliver a modern geometric sans optimized for bold communication: simple structures, rounded forms, and consistent stroke behavior that reproduce reliably across print and digital contexts. Its single-storey lowercase and compact proportions suggest an emphasis on friendliness and clarity in contemporary identity and display settings.
The numerals follow the same geometric logic, with round 0/8/9 and sturdy, simplified strokes that keep the set cohesive. In the sample text, the font maintains a dense, uniform texture and strong word shapes, emphasizing headline presence over delicate detail.