Sans Normal Udbab 7 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: branding, headlines, editorial, posters, ui labels, modern, clean, confident, neutral, clarity, modernization, editorial polish, brand neutrality, geometric discipline, geometric, crisp, open counters, straight terminals, tall ascenders.
A clean, geometric sans with pronounced stroke-contrast and crisp, straight terminals. Curves are smooth and near-circular in letters like C, O, and G, while verticals read firm and even, giving the design a controlled, contemporary rhythm. Proportions feel balanced with a moderate x-height, relatively tall ascenders/descenders, and open counters that keep text shapes clear. Numerals follow the same restrained, high-contrast logic, with simple forms and distinct silhouettes.
This typeface is well suited to branding and headline settings where a clean, contemporary voice is needed. It also performs well for editorial display and short blocks of text, where its open shapes and disciplined spacing help maintain readability. In interface contexts, it can work effectively for titles, navigation, and labels that benefit from a crisp, high-contrast look.
The font conveys a modern, matter-of-fact tone with an editorial polish. Its sharp terminals and disciplined geometry lend it confidence and clarity, reading as professional rather than playful. The overall impression is neutral and contemporary, suitable for design-forward branding without feeling overly stylized.
The design appears intended to deliver a modern geometric sans feel with added refinement through higher contrast and crisp terminals. It prioritizes clear, stable letter shapes and a polished texture, aiming for versatility across branding and editorial applications while retaining a distinctive, contemporary edge.
In text, spacing appears steady and the letterforms maintain consistent texture across lines. Round letters stay smooth and open, while diagonals (like in V, W, X, Y) remain crisp and taut, reinforcing the font’s precise, structured personality.