Slab Square Mume 15 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Moranga' by Latinotype, 'Bogue' by Melvastype, 'Chinook' by Unio Creative Solutions, 'Blacker Shield' by Variatype, and 'Bogart' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, bold, retro, athletic, editorial, assertive, impact, nostalgia, authority, readability, slab serif, blocky, compact, ink-trap, soft corners.
A heavy, slab-serif design with broad proportions and a sturdy, poster-like build. Strokes are thick with moderate modulation and prominent, flat-ended serifs that read as squared slabs, while many joins and inside corners show subtle shaping that softens the geometry. Counters are relatively small for the weight, producing strong dark color and a compact rhythm in text. Round letters (O, C, G) are generously wide, and the overall texture feels solid and tightly packed without becoming rigidly monolinear.
Best suited for headlines, posters, and large-format messaging where strong presence and quick recognition are key. It can work well for branding and packaging that want a vintage-meets-modern slab tone, and for sports- or event-oriented graphics where bold letterforms help carry distance and contrast.
The font conveys a confident, slightly nostalgic tone—bold and declarative like classic advertising, sports lettering, or mid-century editorial headlines. Its mass and blocky detailing feel energetic and attention-grabbing, with a friendly warmth coming from the softened corners and rounded bowls.
The design appears intended as a high-impact slab serif for display typography, balancing square-ended heft with slightly softened shaping to keep the forms approachable. It prioritizes visual authority and compact texture, aiming to deliver a punchy, timeless headline voice.
In running text the dense weight creates a pronounced typographic color; it shines most where impact is desired rather than airy readability. Numerals and capitals appear especially suited to display settings, with consistent slab treatment and a strong baseline presence.