Solid Ugru 7 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, kids branding, packaging, stickers, playful, cartoon, goofy, chunky, friendly, whimsy, handmade feel, bold impact, cartoon signage, friendly tone, rounded, wobbly, soft corners, bubbly, hand-cut.
A heavy, soft-cornered display face with irregular, hand-cut contours and a gently wobbly baseline rhythm. The letterforms are built from compact, blobby strokes with flattened terminals and subtly uneven curves, creating a deliberately imperfect silhouette. Counters are small and often simplified, with several shapes appearing partially closed or pinched, boosting the solid, stamp-like presence. Spacing and widths vary noticeably across characters, reinforcing an organic, cutout look that stays legible at larger sizes.
Best suited to short, high-impact text such as posters, headlines, product packaging, and playful brand marks where the chunky silhouettes can hold space. It also works well for children’s content, event promos, and sticker-like graphics, especially when set with generous tracking and ample size to preserve the small counters.
The overall tone is cheerful and mischievous, with a casual, kid-friendly energy that feels like cartoon signage or playful packaging. Its chunky shapes and irregular details read as approachable and humorous rather than formal or technical.
The design appears intended to emulate a bold, cut-paper or rubber-stamp cartoon aesthetic—prioritizing personality, warmth, and visual punch over precision. The irregular outlines and simplified interiors aim to create a distinctive, handmade feel that stands out in display settings.
Uppercase and lowercase share the same bold, rounded construction, with single-storey forms where applicable and simplified internal spaces that can darken at smaller sizes. Numerals match the same blobby geometry and uneven edge character, keeping a consistent, handcrafted texture across the set.