Sans Contrasted Tyho 7 is a regular weight, wide, high contrast, upright, normal x-height font visually similar to 'Begum Sans' by Indian Type Foundry and 'Blacker Sans Pro' by Zetafonts (names referenced only for comparison).
Keywords: headlines, editorial, magazines, branding, posters, refined, modernist, confident, clean, refined contrast, editorial clarity, premium branding, modern sophistication, crisp, airy, sharp, sculpted, calligraphic.
This typeface presents as a clean, non-decorative design with clearly modeled stroke contrast and a calm, upright stance. Letterforms are generally open and generously proportioned, with smooth, rounded curves in C/O/Q balanced against straighter stems and carefully tapered joins. The contrast reads through subtle thick–thin transitions and pointed terminals on diagonals, giving capitals a slightly chiseled, sculptural feel, while lowercase forms stay straightforward and readable. Spacing appears even and deliberate, supporting a steady rhythm in text, and numerals follow the same contrasted, classical-influenced drawing with clear differentiation between figures.
It suits editorial typography where a crisp, refined voice is needed—magazine headlines, pull quotes, and section titles—while remaining readable in short text settings. The contrasted, sculpted shapes can also support brand identities and poster work that call for a modern yet elevated tone.
Overall tone is polished and editorial, combining contemporary cleanliness with a hint of classical refinement from its contrasted strokes. It feels confident and formal without becoming ornate, lending a composed, premium character to headlines and short passages.
The design appears intended to deliver a modern, sans-like simplicity while adding sophistication through measured stroke contrast and carefully shaped terminals. It aims to look clean and contemporary at a glance, but with enough modulation to feel crafted and premium in use.
Capitals show a strong presence with sharp diagonal endings (notably A/V/W/X/Y), while round letters remain smooth and controlled. The design keeps a consistent contrast logic across letters and figures, which helps it feel cohesive when moving from display sizes to paragraph samples.