Sans Normal Osnuj 11 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Croma Sans' and 'Qubo' by Hoftype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, friendly, modern, playful, sporty, impact, clarity, approachability, modernity, simplicity, geometric, blocky, rounded, sturdy, compact.
A heavy, geometric sans with broad proportions and large, open counters. Strokes are monolinear and bluntly terminated, with rounded curves that feel drawn from simple circular and elliptical forms. The lowercase is compact with a sturdy, single-storey a and g, and the overall rhythm is even and punchy rather than delicate. Numerals are similarly weighty and clear, designed to hold their shape at large sizes.
Best suited to headlines, posters, and brand marks where strong presence is needed. It also works well for packaging and straightforward signage, especially when you want a modern, approachable feel and clear numeral forms for prices or labels.
The tone is bold and confident with a friendly, approachable edge. Its rounded geometry and dense weight give it a contemporary, energetic voice that reads as upbeat and straightforward rather than formal.
The likely intention is to deliver a high-impact display sans that stays legible through open geometry and simple construction. It prioritizes immediacy and clarity, aiming for a contemporary voice that feels sturdy, friendly, and easy to apply across bold typographic layouts.
The design favors simple joins and uncomplicated silhouettes, producing strong color in text and high impact in short phrases. Wide letterforms and generous counters help prevent the bold weight from clogging, keeping headings readable even when tightly set.