Sans Superellipse Elja 3 is a light, wide, medium contrast, italic, normal x-height font.
Keywords: ui labels, branding, posters, packaging, headlines, clean, technical, contemporary, sleek, informal, modernize, soften, add motion, improve clarity, oblique, rounded, soft corners, monolinear, open apertures.
A slanted, rounded sans with a soft-rectilinear construction: curves often resolve into gently flattened, superellipse-like bowls and counters. Strokes stay fairly even with subtle modulation, and terminals are clean and unbracketed, giving a crisp, modern rhythm. Proportions run on the generous side with wide set capitals and open lowercase shapes; spacing looks steady and readable, with clear differentiation in key forms like a, g, y, and the numerals.
Works well for interface labels, product branding, and contemporary packaging where a clean but approachable sans is needed. The slant and wide proportions also suit headlines, pull quotes, and promotional graphics that benefit from a sense of motion while staying legible.
The overall tone feels contemporary and efficient, with a friendly softness coming from the rounded geometry. Its oblique posture adds momentum and a slightly informal voice, suggesting speed, motion, and modernity rather than tradition.
The design appears intended to merge a modern, geometric feel with softened corners for approachability, using a consistent slant to create energy and forward direction. It aims for clear, contemporary readability while maintaining a distinctive rounded-rectangular voice.
The italic is structurally driven (oblique) rather than calligraphic: joins and terminals remain simple and engineered. Numerals match the letterforms in width and roundness, and the punctuation and dots read cleanly at text sizes in the sample.