Sans Normal Deluw 5 is a regular weight, normal width, low contrast, upright, tall x-height font visually similar to 'Ascender Sans Narrow' by Ascender (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, presentations, neutral, modern, clean, utilitarian, friendly, versatility, clarity, neutrality, readability, open apertures, rounded terminals, balanced, legible, smooth curves.
This sans-serif has clean, rounded construction with smooth curves and largely uniform stroke thickness. The proportions feel contemporary and balanced, with compact counters and open apertures that keep forms clear at text sizes. Uppercase shapes are straightforward and geometric-leaning without feeling rigid, while the lowercase shows a tall, readable structure and simple, unembellished details. Numerals follow the same calm rhythm, with clear differentiation and consistent stroke endings.
It works well for UI labels, dashboards, and product copy where clean forms and steady rhythm are important. The straightforward lettershapes also suit editorial body text, presentations, and general-purpose signage that needs to remain legible at varying sizes and viewing conditions.
The overall tone is neutral and modern, prioritizing clarity over personality. It reads as approachable and functional, with a quiet confidence that suits interfaces and everyday communication rather than expressive display work.
The design intention appears to be a versatile, no-nonsense sans for broad everyday use, combining geometric cleanliness with enough softness in curves and terminals to stay comfortable in longer reading settings.
Spacing appears even and steady in the sample text, supporting comfortable continuous reading. Curved letters maintain consistent roundness, and joins/terminals stay restrained, giving the face a cohesive, systematic feel across uppercase, lowercase, and figures.