Sans Other Askog 7 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, children’s, stickers, playful, friendly, casual, handmade, quirky, handmade feel, friendly display, casual branding, playful tone, rounded, soft, blobby, bouncy, chunky.
A heavy, rounded sans with a hand-drawn feel and softly irregular contours. Strokes are thick and monoline in impression, with bulbous terminals and subtly uneven edges that create a lively texture. Proportions vary from glyph to glyph, with slightly inconsistent widths and a bouncy baseline rhythm; counters tend to be compact, and joins are smooth rather than angular. The overall silhouette stays clean and upright while embracing intentional wobble and simplified shapes.
Best suited for short, high-impact text such as headlines, posters, product packaging, and cheerful branding where friendliness matters more than strict typographic precision. It also works well for children’s materials, craft or hobby applications, and playful UI moments like badges, labels, or stickers when set at comfortable sizes.
The tone is warm, informal, and approachable, leaning toward a playful, kid-friendly voice rather than corporate neutrality. Its slight irregularity and chunky forms suggest spontaneity and humor, giving text a cheerful, homemade character.
The design appears intended to mimic a bold marker or brush-lettered sans, prioritizing charm and approachability through rounded geometry and controlled irregularity. It aims to deliver an energetic, informal display voice that feels human-made while remaining broadly legible.
At smaller sizes the tight counters and dense weight can reduce clarity, while at display sizes the soft, rounded shapes and rhythmic unevenness become a defining feature. Numerals and capitals share the same chunky, simplified construction, maintaining a consistent, friendly presence across mixed-case settings.