Sans Normal Afnor 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Aalto Sans' by Los Andes, 'Gloriola' by Suitcase Type Foundry, 'Kappa' by W Type Foundry, and 'Ambra Sans' by Zetafonts (names referenced only for comparison).
Keywords: ui text, branding, packaging, posters, headlines, modern, clean, dynamic, friendly, editorial, legibility, italic emphasis, modern utility, clean branding, oblique, humanist, rounded, open, crisp.
This typeface is a slanted sans with low-contrast strokes and softly rounded terminals. Proportions feel balanced and moderately compact, with open apertures and smooth, circular bowls that keep counters clear. The italic angle is consistent across uppercase, lowercase, and figures, and the rhythm remains even despite subtle width variation between letters. Overall shapes favor simple geometry with gentle humanist modulation, producing a clean, readable texture in text.
It works well for interface typography and product communication where a clear sans with an italic voice is needed for emphasis. The clean construction and open counters also suit branding, packaging, and signage, while the consistent slant makes it effective for punchy headlines and short editorial callouts.
The overall tone is contemporary and straightforward, with an energetic forward lean that adds motion without feeling aggressive. Rounded curves and open forms give it an approachable, friendly character, making it feel practical yet polished.
The design appears intended as a versatile italic sans that stays highly legible while adding a sense of momentum. Its rounded geometry and restrained stroke behavior suggest a focus on clarity, neutrality, and contemporary usability across display and text settings.
Uppercase forms read sturdy and stable while maintaining the same oblique stance, and the numerals match the letterforms in slant and curvature for a cohesive line. In the sample text, spacing and letterfit create a smooth, uninterrupted flow suited to continuous reading and prominent emphasis.