Sans Normal Labaw 15 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Centra No. 2' by Monotype and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, bold, friendly, modern, impact, motion, modernity, approachability, clarity, rounded, geometric, oblique, compact, chunky.
A heavy, oblique sans with rounded, geometric construction and broad, even strokes. Curves are generous and smooth, with softly squared terminals and a generally compact footprint that keeps counters fairly open despite the weight. The letterforms lean forward consistently, and the overall rhythm is tight and punchy, with sturdy joins and simplified shapes that favor clarity over nuance.
Best suited to short, high-impact settings such as headlines, posters, branding marks, and promotional graphics. It can work well for sports and fitness contexts, product packaging, and social media visuals where a strong, dynamic voice is needed, but the density may be overpowering for long-form reading at small sizes.
The font projects a sporty, energetic tone with a friendly, contemporary feel. Its forward slant and dense weight create a sense of motion and urgency, while the rounded geometry keeps it approachable rather than aggressive.
The design appears intended to deliver maximum impact with a forward-leaning, contemporary silhouette. Its simplified, rounded geometry prioritizes bold presence and quick recognition, aiming for a modern, energetic display style that stays friendly and legible.
Round letters like O/C/G read as clean circular forms, while diagonals (A, V, W, X) are thick and stable, giving headlines a strong, poster-like presence. Numerals match the same bold, rounded logic and sit comfortably alongside capitals, reinforcing a unified, impactful texture in text.