Sans Superellipse Rukep 2 is a bold, narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, titles, art deco, retro, theatrical, quirky, display, deco revival, headline impact, stylized geometry, retro branding, poster utility, condensed, geometric, rounded, ink-trap, high-waisted.
A condensed, geometric sans with tall proportions and compact counters. Curves are built from rounded-rectangle/superellipse forms, giving bowls and arches a squared-off roundness rather than pure circles. Strokes are strongly weighted with clean verticals and simplified joins, and several shapes show small notch-like cut-ins where strokes meet, adding a subtly chiseled rhythm. Terminals are mostly blunt and controlled, with occasional tapered or hooked details in diagonals and descenders that keep the texture lively in text.
Best suited to headlines and short-to-medium display settings where its condensed geometry and distinctive shaping can be appreciated. It works well for posters, editorial titles, branding marks, packaging, and event graphics that want a vintage-modern, Deco-leaning voice. For continuous small text, its tight counters and strong stylization may benefit from generous size and spacing.
The overall tone feels distinctly Art Deco and poster-driven—sleek, stylized, and slightly dramatic. Its narrow stance and sculpted curves convey a vintage, theatrical confidence, while the quirky notches and compressed spacing lend a playful, attention-getting personality.
The design appears intended to reinterpret Deco-era vertical display lettering with modern geometric consistency, using rounded-rectilinear curves and subtle cut-ins to create a bespoke, sculpted texture. It prioritizes personality and silhouette impact over neutrality, aiming for memorable word shapes in prominent applications.
Round letters like O and C read as softly squared, and the uppercase set has a high, vertical emphasis that creates strong columnar rhythm. The lowercase maintains a similar geometric logic, with compact apertures and descenders that add decorative character without becoming script-like. Numerals follow the same condensed, display-oriented construction and remain visually consistent with the caps.