Sans Superellipse Hiloz 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'MVB Diazo' by MVB and 'Greeka' by Umka Type (names referenced only for comparison).
Keywords: posters, headlines, packaging, logos, stickers, playful, retro, punchy, friendly, quirky, display impact, friendly branding, retro flavor, compact emphasis, rounded, blocky, compact, soft corners, high impact.
A heavy, compact sans with rounded-rectangle construction and softly squared curves. Strokes are consistently thick with minimal modulation, producing dense letterforms and strong color on the page. Terminals tend to be blunt and rounded, counters are tight, and shoulders/bowls read as squarish superellipses rather than true circles. The overall rhythm is condensed and sturdy, with simplified joins and a slightly bouncy, informal geometry that stays consistent across uppercase, lowercase, and numerals.
Best suited to headlines, short statements, and branding where strong presence is needed—posters, packaging fronts, label design, storefront graphics, and logo wordmarks. It also works well for playful UI headers, social graphics, and merch applications where a friendly, high-impact voice is desired.
The font projects an upbeat, approachable tone with a retro display sensibility. Its chunky shapes and softened corners feel friendly and fun, while the compact proportions add urgency and impact. The slight irregularity in curvature and proportions gives it a lively, handcrafted energy without becoming messy.
The design appears intended as a bold display sans that blends compact, condensed proportions with rounded-rectangle forms for maximum visual punch. Its simplified, superelliptical geometry suggests a focus on quick recognition and a warm, retro-leaning personality in large-format typography.
Digit and letter shapes prioritize bold silhouettes over interior openness, which helps at large sizes but can reduce clarity in small text. The lowercase is straightforward and sturdy, with single-storey forms and compact apertures that reinforce the blocky, poster-like voice.