Sans Normal Ulbov 10 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, editorial, branding, presentations, signage, modern, clean, refined, neutral, versatility, legibility, neutrality, clarity, contemporary feel, open apertures, humanist touch, soft terminals, tall capitals, crisp joins.
A clean, lightly built sans with smooth, near-monoline strokes and subtly modulated curves. Capitals are tall and spacious with generous counters (notably C, O, Q) and straightforward, squared-off horizontal terminals on forms like E, F, and T. The lowercase shows a restrained, slightly humanist construction: a two-storey “g” with an open, rounded lower bowl; a simple, straight “t” with a compact crossbar; and a pointed-shoulder “n/m” rhythm that stays crisp without feeling mechanical. Figures are clear and fairly open, with an oval “0” and a clean, unobtrusive “1,” keeping a consistent texture in text.
It suits interface copy and product text where legibility at small sizes benefits from open counters and simple terminals. The tall, clean capitals also work well for editorial headlines, corporate branding, and presentation typography, while the balanced numerals make it practical for dashboards, captions, and informational graphics.
The overall tone is contemporary and understated, aiming for clarity and a calm, editorial neutrality. Its wide counters and unforced curves add a quietly refined feel that reads as professional rather than playful.
The design appears intended as a versatile, general-purpose sans that prioritizes readability and a polished, modern texture. It aims to stay neutral enough for broad use while retaining small humanist cues to keep longer reading comfortable.
Spacing appears even and comfortable, producing an airy line color in the text sample. Curved letters maintain smooth continuity, while diagonals (V, W, X, Y) stay sharp and controlled, contributing to a tidy, well-balanced rhythm.