Sans Normal Kygem 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra; 'Corelia' by Hurufatfont; 'Core Sans E', 'Core Sans ES', and 'Core Sans R' by S-Core; and 'Exalted' by Zafara Studios (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, friendly, retro, loud, playful, impact, energy, approachability, display emphasis, modern casual, rounded, soft corners, oblique, chunky, compact joins.
A heavy, oblique sans with rounded terminals and softened corners that keep the dense strokes from feeling rigid. Curves are broadly drawn and fairly geometric, while straight strokes lean consistently, producing a forward-tilted rhythm. Counters are moderately open for the weight, with sturdy joins and minimal stroke modulation. The lowercase shows simple, single-storey constructions (notably a and g), and the figures are bold and rounded with compact interior spaces.
Best suited to display roles where strong emphasis is needed: headlines, short slogans, packaging callouts, and branding marks. It also fits athletic and casual lifestyle contexts, where the forward slant and rounded weight communicate motion and friendliness.
The overall tone is energetic and approachable, combining a sporty forward lean with friendly, cushiony shapes. Its weight and slant give it a punchy, poster-like presence that reads as casual and upbeat rather than formal or technical.
The design appears intended to deliver maximum impact with a modern, rounded sans voice—using a pronounced oblique stance and simplified, geometric constructions to keep the texture bold, cohesive, and energetic in large-type applications.
The italic angle is pronounced enough to create motion, and the broad, rounded forms help maintain clarity at display sizes. The letterforms feel optimized for impact, with tight-looking apertures in the smallest counters typical of very heavy styles.