Script Pogi 7 is a very bold, narrow, high contrast, italic, short x-height font.
Keywords: headlines, logos, packaging, posters, signage, retro, friendly, lively, craft, playful, hand-lettered feel, display impact, brand warmth, sign-paint vibe, brushy, rounded, swashy, informal, bouncy.
A bold brush-script with rounded terminals and a slanted, forward-driving rhythm. Strokes show pronounced thick–thin modulation, with tapered entry/exit strokes and occasional teardrop-like ends that suggest a brush or marker. Letterforms lean on compact, looped structures in the capitals and simplified, connected-looking lowercase shapes with smooth joins, giving a continuous handwritten flow even when letters are shown unconnected. Counters are small and soft, curves are generous, and the overall texture is dense and punchy, with lively baseline movement and subtle width changes from glyph to glyph.
Best suited to display settings where its bold, brushy texture can be appreciated—brand marks, product packaging, café or boutique signage, posters, and social media titles. It works well for short phrases and emphasis text, and pairs naturally with a restrained sans or simple serif for supporting copy.
The font reads upbeat and personable, with a casual charm that feels handmade rather than formal. Its heavy, energetic strokes and rounded forms evoke mid-century sign painting and contemporary craft branding, projecting warmth and approachability while still making a strong, attention-grabbing statement.
The design appears intended to capture a confident hand-lettered brush look with strong contrast and smooth, rounded curves. Its looped capitals and buoyant rhythm prioritize personality and immediacy, aiming for quick visual impact and a friendly, crafted tone in branding and headline contexts.
Capitals feature prominent loops and swashes (notably in forms like B, D, J, and R), which increases display character and visual flair. Numerals are similarly brushy and rounded, matching the script’s texture and keeping a cohesive, handwritten feel across alphanumerics. At smaller sizes the dense strokes and tight counters may prefer generous spacing and clean backgrounds.