Sans Other Wuhi 5 is a very bold, normal width, high contrast, upright, tall x-height font.
Keywords: headlines, posters, packaging, branding, signage, friendly, playful, chunky, approachable, retro, impact, friendliness, legibility, playfulness, rounded, soft corners, bubble-like, lively, compact.
A heavy, rounded sans with softened corners and bulbous terminals that keep the silhouettes smooth and continuous. Strokes are thick and confident with occasional pinched joins and tapered connections (notably in diagonals and the crotches of V/W), creating a subtly modulated rhythm despite the overall mass. Proportions lean compact in the bowls and counters, with single-storey lowercase forms and simple, sturdy numerals. The design reads cleanly at display sizes, with generous curves and minimal detailing.
Best suited to short, high-impact settings such as headlines, posters, logos, packaging, and playful brand systems where a friendly, bold voice is desirable. It can work for brief UI labels or callouts when large enough, but the dense color and tight counters suggest avoiding long text at small sizes.
The overall tone is warm and upbeat, with a slightly bouncy, cartoon-adjacent friendliness. Its rounded weight and softened geometry give it an informal, inviting voice that feels modern yet hints at mid-century/retro sign lettering.
The design appears intended to deliver maximum visibility with a soft, welcoming character—combining a sturdy sans foundation with rounded, inflated forms for a distinctly approachable display feel.
Uppercase forms stay geometric and blocky, while the lowercase introduces more personality through rounded shoulders and simplified constructions. Counters are relatively small for the weight, so the typeface presents as dark and punchy in text, with strong presence and clear word shapes at larger sizes.