Sans Normal Ilmij 6 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Artegra Soft' and 'Dexa Pro' by Artegra, 'Anantason Mon' and 'Prachason Neue Mon' by Jipatype, and 'Montag' by insigne (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, logos ui, friendly, playful, retro, approachable, chunky, warm impact, friendly branding, retro display, soft geometry, rounded, soft, puffy, monoline, geometric.
A heavy, rounded sans with monoline strokes and generously softened terminals throughout. Counters are compact and openings tend to be small, giving the letters a solid, “filled” silhouette. Curves are built from broad circular arcs, while joins and corners are consistently rounded, producing a smooth, bubbly texture in both uppercase and lowercase. The lowercase shows single-storey forms (notably a and g), and the numerals follow the same rounded, sturdy construction with enclosed shapes and minimal detailing.
Well suited to bold headlines, poster typography, packaging, and brand marks that want a friendly, approachable voice. It can also work for short UI labels or signage when set large enough to preserve the small internal counters and maintain clarity.
The overall tone is warm and informal, with a buoyant, slightly retro personality. Its soft geometry and dense black shapes feel inviting and fun rather than technical or austere, making it read as friendly and optimistic at a glance.
The design intention appears to be a highly legible, upbeat display sans that emphasizes softness and approachability through rounded construction and compact counters, delivering strong impact without sharp or aggressive details.
Spacing appears comfortable at display sizes, and the consistent rounding creates a cohesive rhythm across mixed-case text. The dense stroke-to-counter relationship means interior spaces can close up visually as sizes shrink, so it tends to read best when given room and scale.