Sans Normal Ilmij 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Latino Gothic' by Latinotype and 'Fraset' by Maulana Creative (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, modern, playful, approachable, confident, softened geometry, high impact, friendly tone, modern branding, rounded, soft, geometric, monoline, clean.
A rounded sans with uniform stroke weight and generously softened terminals throughout. Letterforms lean toward simple geometric construction—open bowls, broad counters, and smooth curves—paired with sturdy verticals and compact joins that keep the silhouettes solid at large sizes. The uppercase set is wide and stable with minimal modulation, while the lowercase maintains a straightforward, contemporary rhythm with clear, single-storey shapes and round punctuation dots.
Best suited to display contexts where its heavy, rounded shapes can project personality—brand marks, packaging, posters, and short headline copy. It also works well for UI labels and signage when a friendly, high-impact sans is desired, though the weight and width will naturally favor larger sizes and tighter messaging.
The overall tone feels warm and approachable, with a slightly playful softness coming from the fully rounded corners and thick, even strokes. It reads as modern and confident rather than technical, giving headlines a friendly, contemporary voice.
The design appears intended to deliver a contemporary sans-serif with softened geometry for a welcoming, high-visibility look. Its consistent stroke weight and rounded detailing prioritize bold clarity and an amiable character in branding-forward applications.
Numerals follow the same rounded, monoline logic, with strong presence and simple, legible outlines; curved figures (0, 2, 3, 6, 8, 9) emphasize smooth, continuous arcs. Diagonal-heavy letters like V, W, X, and Y stay clean and symmetrical, reinforcing a tidy, geometric impression.