Sans Normal Efbor 17 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, packaging, captions, modern, clean, friendly, calm, readable emphasis, contemporary neutrality, warm modernity, smooth text rhythm, rounded, humanist, open apertures, soft terminals, airy spacing.
A slanted sans with rounded, gently oval construction and smooth curves throughout. Strokes stay even and clean, with soft, lightly tapered terminals and minimal abrupt joins, giving the letterforms a fluid, continuous feel. Counters are open and generous, and the overall proportions read slightly narrow-to-moderate with a steady rhythm; diagonals and curves remain consistent across capitals, lowercase, and numerals for a cohesive texture in text.
It works well for interface labels and supporting text where a slanted style can add distinction while remaining legible. The clean curves and open counters suit editorial subheads, pull quotes, and short paragraphs, and the friendly geometry also fits contemporary branding and light packaging applications.
The overall tone is contemporary and approachable, balancing clarity with a subtle warmth. Its italic angle adds motion and emphasis without feeling aggressive, making it feel polished and editorial rather than sporty or decorative.
The design appears intended as a versatile italic companion for modern sans typography—prioritizing readability, smooth texture, and a gentle, humanist warmth. It aims to provide emphasis and forward motion while maintaining a neutral, system-friendly simplicity.
Lowercase forms lean toward simple, single-storey constructions where expected, supporting a streamlined, modern voice. Numerals follow the same rounded logic, with smooth curves and straightforward shapes that keep inline reading even and unobtrusive.