Sans Normal Apdab 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Lader' by Groteskly Yours, 'Gelion' by Halbfett, 'Antebas' and 'Protofo' by Lafontype, and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: ui text, product design, branding, signage, headlines, clean, modern, neutral, friendly, functional, versatility, legibility, modernity, systematic, geometric, round, open, crisp, balanced.
This font is a clean, rounded sans with largely geometric construction and consistent stroke thickness. Curves are smooth and nearly circular in letters like C, O, and Q, while straight-sided forms (E, F, H, N) feel crisp and evenly proportioned. Terminals are plain and unembellished, with rounded bowls in B, P, and R and a straightforward, legible structure throughout. Lowercase forms follow a contemporary, simplified model with a single-storey a and g, open apertures, and compact, sturdy joins; numerals are clear and conventional with even weight and stable proportions.
It suits user interfaces, dashboards, and product copy where clarity and a contemporary tone are important. The clean geometry also works well for branding systems, wayfinding and signage, and short headlines that benefit from a tidy, modern silhouette.
The overall tone is modern and neutral, leaning friendly due to its rounded geometry and open shapes. It reads as confident and practical rather than expressive, supporting a calm, straightforward voice in text and display settings.
The design appears intended as a versatile, contemporary workhorse sans that prioritizes clarity and consistency. Its geometric rounding and restrained details suggest it is meant to remain unobtrusive in reading while still feeling current in brand and interface contexts.
Round letters maintain consistent internal counters, and the rhythm stays even across the alphabet, helping paragraphs look orderly at larger sizes. Distinctive cues like the single-storey a/g and the simple, geometric numeral set reinforce a contemporary, product-oriented feel.