Sans Superellipse Esmot 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Geon' and 'Geon Soft' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logo design, sporty, retro, friendly, energetic, confident, speed emphasis, friendly impact, modern branding, display clarity, rounded, oblique, soft corners, compact, sturdy.
A heavy, right-leaning sans with rounded-rectangle construction and smooth, softened corners. Strokes are sturdy and largely monolinear, with gently curved terminals and slightly squared counters that keep forms compact and controlled. The italic angle is consistent and produces a forward rhythm, while proportions stay fairly even across the alphabet, giving the design a cohesive, engineered feel. Numerals follow the same rounded geometry and remain clear at display sizes, with broad bowls and minimal interior contrast.
This font works best where impact and motion matter: headlines, posters, sports or outdoor branding, and packaging callouts. It can also serve well for short UI or product labels when a friendly, performance-oriented tone is desired, especially at medium to large sizes where the rounded counters and sturdy strokes stay crisp.
The overall tone feels upbeat and approachable, with a distinctly sporty, retro-leaning flavor. Its rounded geometry and confident weight read as friendly rather than aggressive, while the slant adds speed and momentum. The result is a modern, energetic voice suited to branding that wants to feel active and optimistic.
The design appears intended to deliver a fast, contemporary sans voice with rounded, superelliptical forms that feel manufactured and approachable. Its combination of substantial weight and consistent oblique stance suggests a focus on energetic display typography for branding and attention-grabbing messaging.
Round forms (like O, C, and G) lean into superelliptical curves, and many joins and corners are softened rather than sharp, reinforcing a smooth, product-like finish. The slant and weight combine to create strong word-shapes and a steady, marching cadence in longer lines.