Slab Square Suran 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Clavo' by Dada Studio, 'FF Kievit Slab' and 'FF Milo Slab' by FontFont, and 'Rooney' by Jan Fromm (names referenced only for comparison).
Keywords: headlines, posters, editorial, sports branding, packaging, retro, scholarly, assertive, sporty, add emphasis, project confidence, editorial impact, retro display, slab serif, bracketless, oblique, angular, chunky serifs.
A right-leaning slab serif with sturdy, square-ended serifs and low stroke contrast. The letterforms show a slightly condensed, upright architecture that’s then pushed into a consistent italic slant, giving straight stems and diagonals a crisp, forward motion. Serifs are bold and blocky with minimal bracketing, and curves are kept taut and controlled, producing a firm, high-ink silhouette. Lowercase forms are compact with a normal x-height and clear, open counters, while figures match the same assertive slab construction for a unified texture.
Best suited for headlines, pull quotes, and short-to-medium passages where an italic slab can add urgency without losing structure. It works well in editorial layouts, sports or collegiate-style branding, and packaging or signage that benefits from a sturdy, attention-grabbing voice.
The overall tone is energetic and emphatic, combining a classic editorial seriousness with a punchy, poster-like presence. Its slanted stance reads as active and persuasive, while the chunky slabs add a confident, slightly vintage flavor that feels at home in bold statements and headlines.
The design appears intended to deliver a bold italic voice that remains firmly anchored by square slab serifs—pairing speed and emphasis with a stable, print-forward framework. It aims for legibility at display sizes while projecting a confident, tradition-meets-impact personality.
In text, the heavy serifs and oblique angle create a strong horizontal rhythm and a dark, even color on the line. The design maintains consistent shapes across caps, lowercase, and numerals, with an intentionally robust footprint that favors impact over delicacy.