Sans Normal Rumoh 1 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, editorial, branding, packaging, posters, modern, clean, friendly, lively, casual, readable emphasis, contemporary tone, approachable modernity, text versatility, oblique, monoline, rounded, open apertures, humanist.
A monoline, italicized sans with rounded terminals and softly squared curves that keep the texture smooth and even. Letterforms lean consistently with a steady rhythm, using open apertures and generous counters for clarity. Geometry is simple and contemporary, with subtly humanist proportions—uprights are slightly tapered in feel, and curves resolve without sharp corners. Numerals follow the same oblique, rounded construction for a cohesive text color across mixed content.
Works well for interface copy and labels where a clear, modern italic is needed, and for editorial settings such as pull quotes, intros, or sidebars. Its friendly slant also suits branding and packaging that want motion and approachability, and it can add emphasis in posters or short headlines without becoming overly decorative.
The overall tone is modern and approachable, with an energetic forward slant that feels active rather than formal. Its smooth, rounded finishing gives it a friendly, everyday voice suitable for contemporary communication.
Likely designed as a versatile italic sans that provides readable emphasis while retaining a contemporary, rounded aesthetic. The goal appears to be a smooth, approachable voice that stays consistent across uppercase, lowercase, and numerals in continuous text.
The italics are integrated into the design (not just a slanted roman), maintaining balanced spacing and a consistent stroke across both uppercase and lowercase. The shapes stay clean at text sizes, and the oblique rhythm creates a distinctive, flowing line in paragraphs.