Sans Normal Bubom 3 is a regular weight, normal width, low contrast, upright, tall x-height font visually similar to 'Acto' by Monotype; 'Modet' by Plau; 'Core Gothic N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; and 'Bale' by moretype (names referenced only for comparison).
Keywords: ui text, wayfinding, presentations, brand systems, editorial heads, modern, neutral, clean, friendly, everyday utility, screen legibility, brand neutrality, clarity, geometric, rounded, open apertures, even rhythm, clear numerals.
A clean sans with predominantly circular and elliptical construction, smooth joins, and a consistent, low-contrast stroke. Uppercase forms read steady and contemporary, with broad curves on C/G/O and straightforward, modular construction on E/F/T. Lowercase shows a tall x-height and simple, utilitarian shapes with open counters; terminals are mostly plain and gently rounded, keeping texture even in continuous text. Numerals are clear and uncomplicated, with lining-style proportions that sit comfortably alongside the caps.
Performs well for UI and product copy, dashboards, and general on-screen reading where a tall x-height supports clarity at smaller sizes. The simple geometry and steady rhythm also suit signage and wayfinding, presentation decks, and brand systems that need a contemporary, low-drama sans. In larger sizes it works cleanly for headings without feeling overly stylized.
The overall tone is modern and neutral, with a friendly clarity rather than a sharp or technical edge. Its rounded geometry and even color give it an approachable, general-purpose voice suited to contemporary interfaces and brand systems.
Likely designed as a versatile geometric-leaning sans that prioritizes legibility and consistency across sizes. The restrained detailing and open forms suggest an intention to serve as a dependable everyday typeface for modern communication.
Spacing appears balanced and un fussy, producing a calm, regular rhythm in paragraph settings. Diacritics and punctuation are not shown; the visible set emphasizes legibility through open shapes and restrained detailing.