Sans Other Amren 2 is a very bold, narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids, stickers, playful, quirky, retro, comic, attention-grabbing, handmade feel, humor, informality, bouncy, chunky, irregular, offbeat, hand-cut.
A heavy, compact sans with a deliberately uneven, hand-cut silhouette. Strokes stay broadly uniform, but edges are subtly wavy and corners alternate between blunt and slightly pinched, giving each glyph a lively, irregular contour. The caps are blocky and assertive, while the lowercase mixes rounded bowls with narrow, slightly tilted stems; counters tend to be small and dark, reinforcing strong color on the page. Overall spacing and widths feel intentionally inconsistent, creating a jittery rhythm that reads as crafted rather than mechanical.
Best suited for short, high-impact text such as posters, event titles, playful branding, packaging callouts, and merchandise graphics. It can also work for kid-focused materials, game UI labels, and social media headlines where a bold, characterful voice is desired.
The tone is energetic and mischievous, with a cartoon-like bounce that suggests informal, youth-oriented communication. Its irregularity adds warmth and humor, leaning toward a retro, cut-paper poster vibe rather than a clean corporate voice.
Likely designed to deliver a bold sans with a handmade, irregular rhythm—capturing attention through chunky forms and a deliberately imperfect finish. The goal appears to be instant personality and approachability rather than neutral readability in small sizes or long passages.
In longer lines, the heavy weight and small counters create dense texture, so the face benefits from generous tracking and ample line spacing. Numerals follow the same quirky construction, with expressive curves and asymmetries that prioritize personality over strict uniformity.