Sans Normal Ofbuv 13 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Demoise Sans Serif' by Maculinc and 'Arthura' by Seniors Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, modern, approachable, confident, impact, clarity, approachability, simplicity, modernity, rounded, geometric, sturdy, compact, clean.
A heavy, rounded sans with broad, open counters and a predominantly circular construction in O/C/G and the bowls of b/d/p/q. Strokes are consistently thick with smooth, gently flattened curves and minimal detailing, giving the letters a solid, even color on the line. Terminals are largely blunt, with occasional angled cuts in diagonals and joins that keep forms crisp at display sizes. Spacing and proportions feel compact and efficient, with simple, legible shapes and clear differentiation between similar forms.
Best suited to headlines, branding, packaging, and signage where strong presence and quick recognition are needed. It performs well in short to medium text blocks at larger sizes, delivering clear shapes and a consistent, high-impact rhythm.
The overall tone is bold and upbeat, with a friendly, contemporary character. Its rounded geometry and steady weight read as approachable and functional rather than formal, projecting a straightforward, confident voice suited to attention-grabbing messaging.
The design appears intended as a bold, geometric workhorse for contemporary display typography—prioritizing clarity, friendliness, and strong silhouette over nuance or calligraphic modulation.
The lowercase shows single-storey constructions (notably a and g), reinforcing a geometric, simplified feel. Numerals match the letterforms with sturdy, rounded shapes designed to hold up well in large settings and high-contrast layouts.