Sans Superellipse Pekig 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Berthold Block W1G' by Berthold, 'Timeout' by DearType, 'Muller Next' by Fontfabric, 'Goodrich' by Hendra Pratama, 'Gotham' by Hoefler & Co., 'Bloc' and 'Fact' by ParaType, and 'Belle Sans' by Park Street Studio (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, branding, playful, chunky, retro, handmade, friendly, display impact, friendly tone, retro flavor, handmade character, space saving, rounded, soft corners, compact, blocky, bouncy.
A compact, heavy sans with rounded-rectangle construction and softly bulged curves. Strokes are consistently thick with minimal contrast, and terminals tend to be blunt and slightly irregular, giving edges a subtly hand-cut feel. Counters are small and often squarish, while overall forms stay narrow and tall, creating a dense rhythm in words. The lowercase shows simple, sturdy shapes with short extenders and a single-storey feel where applicable, and the numerals match the same chunky, rounded geometry.
Well-suited to short, high-impact settings such as posters, headlines, logos, and packaging where bold shapes and a friendly voice are desired. It can work effectively for playful branding, event graphics, and display copy, especially at medium-to-large sizes where the compact counters remain clear.
The overall tone is bold and approachable, with a playful, slightly vintage cartoon energy. Its soft corners and compact heft make it feel friendly rather than aggressive, while the mild irregularity adds a casual, handmade personality.
The design appears intended to deliver maximum visual punch in a compact width, using rounded-rectangle forms and heavy strokes to create a distinctive, approachable display voice. The slight irregularity suggests an aim for warmth and character over strict geometric precision.
In text, the weight and tight internal spaces create strong color on the page and a lively, slightly uneven texture. The narrow proportions help fit longer words, but the small counters and chunky joins can make long passages feel dense; it reads best when given generous size and breathing room.