Print Hukoj 2 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'Rhode' by Font Bureau, 'CF Blast Gothic' by Fonts.GR, and 'Neue Plak' and 'Neue Plak Display' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, stickers, children’s media, playful, chunky, handmade, friendly, retro, attention, warmth, informality, personality, display impact, rounded, compact, cartoonish, bouncy, soft corners.
A heavy, compact display face with a hand-drawn, slightly irregular construction. Strokes are uniformly thick with softened corners and subtly uneven curves, giving the letterforms a cutout/marker-like feel rather than geometric precision. Counters are tight and often squarish, and the overall rhythm is punchy and dense, with small internal spaces and a consistent, sturdy silhouette across the alphabet and numerals.
Well-suited for short, high-impact text such as headlines, posters, labels, and packaging where a bold, friendly presence is needed. It also fits playful branding, children’s media, and casual signage, especially when set with generous tracking and line spacing to maintain clarity.
The tone is upbeat and approachable, with a casual handmade energy that reads as fun and slightly mischievous. Its chunky shapes and gentle irregularities evoke a retro cartoon sensibility and a friendly, informal voice that prioritizes personality over refinement.
The design appears intended to deliver a strong, attention-grabbing display look with an informal, hand-rendered character. By combining chunky proportions with subtle irregularity and soft corners, it aims to feel approachable and fun while remaining highly legible at larger sizes.
The font’s mass and tight counters create strong color on the page, making it best when given breathing room in layout. The irregular edges and slightly wavy verticals add texture at headline sizes, while smaller sizes may feel crowded due to the dense interior spaces.