Serif Other Puho 1 is a light, very narrow, high contrast, upright, normal x-height font.
Keywords: headlines, book covers, branding, invitations, editorial display, whimsical, storybook, elegant, theatrical, quirky, ornamental, expressive, classic flair, display voice, editorial accent, spidery, calligraphic, flared, delicate, sinuous.
A delicate serif with tall, condensed proportions and pronounced stroke contrast. The letterforms use fine hairlines, tapering joins, and small, flared wedge serifs that read more like calligraphic terminals than rigid bracketed serifs. Curves are narrow and vertical, with occasional asymmetry and lively, slightly irregular modulation that gives the alphabet a hand-drawn rhythm. Numerals follow the same slender, high-waistline construction, with elegant loops and minimal, refined finishing strokes.
Best suited to display roles such as headlines, book covers, posters, and brand marks where its spiky elegance and condensed rhythm can be appreciated. It can also work for short editorial accents—pull quotes, section openers, or titling—especially when set with comfortable tracking and ample leading.
The overall tone feels whimsical and refined at once—like a decorative book face with a playful edge. Its thin strokes and expressive terminals suggest a light, theatrical personality rather than a purely classical, restrained one.
The design appears intended to deliver an ornamental serif voice with a calligraphic sensibility, balancing classical proportions with idiosyncratic detailing. It prioritizes personality and vertical elegance for attention-grabbing typography over neutral, utilitarian reading text.
Round letters stay notably compressed, creating a tight vertical cadence, while certain capitals introduce distinctive flourishes that add character in display settings. In text, the strong contrast and narrow counters create a sparkling, airy texture that rewards generous size and spacing.