Serif Normal Urgov 3 is a light, very narrow, medium contrast, upright, normal x-height font.
Keywords: book text, magazines, editorial, headlines, captions, refined, classical, formal, literary, space saving, readability, classic tone, editorial utility, high-waisted, bracketed, crisp, calligraphic, elegant.
A narrow, high-waisted serif with crisp, bracketed serifs and a strongly vertical stance. Strokes show clear, moderate contrast with tapered joins and pointed terminals that keep the texture lively without becoming delicate. Counters are relatively tight and the rhythm is compact, producing a dense, column-like color in text. The lowercase shows traditional oldstyle cues—most notably a two-storey “g” and a gently angled, serifed “t”—while capitals remain tall and restrained. Numerals follow the same narrow, refined construction with sharp finishing details.
Well suited to book interiors, magazines, and other editorial typography where a compact measure is useful. It can also serve for headlines, subheads, and captions when a refined, traditional serif voice is desired and horizontal space is limited.
The overall tone is polished and traditional, suggesting an editorial, literary sensibility. Its narrow proportions and crisp finishing give it a dignified, slightly dramatic presence suited to sophisticated, text-forward design.
The design appears intended to deliver a classic reading experience in a space-efficient footprint, pairing traditional serif forms with a tighter, more vertical silhouette for editorial versatility.
In the sample text, long lines maintain an even, controlled texture, with narrow letterforms encouraging economical line breaks and compact setting. The design’s pointed terminals and tight counters add sparkle at display sizes while still reading as a conventional text serif.