Sans Superellipse Otbul 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Maiden Sans' by Deltatype, 'Brignell Square' by IB TYPE Inc., 'Khang' by Indian Type Foundry, 'Informative' by Latinotype, 'Famiar' by Mans Greback, 'Eldwin' by The Northern Block, and 'Rehn' by moretype (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, retro, confident, approachable, playful, soft impact, display clarity, approachable branding, modern retro, rounded, soft-cornered, sturdy, compact, high-impact.
A heavy, rounded sans with soft-cornered construction and smooth, continuous curves. Stroke weight is sturdy and even, with minimal modulation and generous internal rounding that keeps counters open despite the thickness. Proportions feel compact and slightly condensed in places, with a consistent, sturdy rhythm across the alphabet. Terminals are blunt and rounded rather than sharply cut, and round letters lean toward squarish, superellipse-like bowls. The lowercase shows simple, utilitarian shapes with a single-storey “a” and “g”, and dot forms that read as solid, round points.
This font suits headlines, brand marks, packaging, and poster work where a bold, friendly presence is needed. It can also work for short UI labels or signage when a soft, approachable tone is desired, performing best in larger sizes and shorter runs of text.
The overall tone is warm and approachable, pairing a retro display feel with modern clarity. Its rounded geometry and thick strokes project friendliness and confidence, giving text a lively, slightly informal voice without becoming cartoonish.
The design appears intended to deliver a strong, contemporary sans voice softened by rounded, superellipse-like forms. It aims to balance high impact with approachability, offering a sturdy display texture that remains clear and readable in common headline and branding contexts.
In the sample text, the weight and rounded corners create strong word shapes and a solid color on the page, making it especially attention-grabbing at larger sizes. The numerals appear robust and straightforward, matching the same rounded, compact construction as the letters.