Sans Other Ingam 7 is a bold, very narrow, low contrast, italic, short x-height font.
Keywords: posters, headlines, logos, packaging, sports branding, energetic, retro, sporty, punchy, playful, attention grabbing, sense of motion, retro display, impactful branding, slanted, compact, angular, dynamic, display.
A compact, slanted sans with chunky strokes and sharp, wedge-like terminals that give the forms a cut-paper, brush-script-meets-block feel. The letters lean consistently and show lively, slightly irregular geometry, with rounded bowls paired against crisp corners and abrupt joins. Counters are kept fairly tight, and the overall rhythm is dense and forward-driving, producing strong word shapes and a distinctly kinetic texture in lines of text.
Best suited to headlines, posters, and short bursts of copy where a sense of speed and impact is desirable. It can work well for logos, event titles, packaging, and sports or entertainment branding, especially when set with generous tracking and ample size for clarity.
The tone is energetic and extroverted, with a retro sign-painting and sports-poster flavor. Its aggressive slant and chiseled terminals add urgency and motion, while the rounded interiors keep it friendly rather than severe.
The design appears aimed at delivering motion and emphasis through a pronounced slant and compact, muscular letterforms, while maintaining a clean sans foundation. Its wedge terminals and lively silhouettes suggest a display font intended to stand out in advertising-style settings.
Uppercase and lowercase share a coherent, display-oriented construction, with numerals matching the same angled, wedge-terminal logic. The face reads most confidently at larger sizes where the tight counters and sharp terminals have room to resolve.