Sans Normal Kinob 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Magallanes' and 'Magallanes Condensed' by Latinotype (names referenced only for comparison).
Keywords: branding, headlines, ui text, packaging, posters, modern, friendly, dynamic, clean, informal, emphasis, approachability, clarity, contemporary tone, versatility, humanist, oblique, rounded, open apertures, soft terminals.
A slanted sans with smooth, rounded construction and a steady, low-contrast stroke. Curves are generous and elliptical, with open apertures and soft, slightly tapered terminals that keep the texture light and readable. Proportions lean moderately wide in the round letters, while straights stay simple and unembellished; counters are roomy, and the numerals follow the same rounded, forward-leaning rhythm for a cohesive set.
It performs well in brand marks, headlines, and short-to-medium text where a modern, friendly italic voice is desired. The open counters and straightforward geometry also make it a solid choice for interface labels, marketing collateral, and packaging that benefits from an energetic but clean sans.
The overall tone is contemporary and approachable, with an energetic forward motion from the slant. Its softened shapes and open forms feel friendly and conversational rather than technical, making it suited to upbeat, people-centered communication.
The design appears intended to deliver a contemporary oblique sans that balances clarity with warmth. By pairing rounded, open forms with a consistent slant and restrained detailing, it aims to provide an expressive emphasis style that remains readable and versatile across display and everyday applications.
The italic angle is consistent across capitals, lowercase, and figures, helping maintain an even typographic color in mixed-case settings. Round letters (like O/C/G) read very smooth and continuous, while diagonals (like V/W/X/Y) keep a crisp, sporty feel without becoming sharp or aggressive.