Sans Normal Jodut 7 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Gltp Starion' by Glowtype, 'Prachason Neue' by Jipatype, and 'Nova Pro' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, punchy, confident, retro, impact, motion, emphasis, display, oblique, rounded, soft-cornered, compact joints, tight apertures.
A heavy, oblique sans with rounded, softly squared forms and dense interior counters. Strokes feel pressure-built rather than strictly geometric, with subtly tapered joins and a lively rhythm that keeps curves from looking static. Terminals are generally clean and blunt, and apertures run on the tighter side, giving the letters a compact, muscular texture. The lowercase shows a single-storey a and g, while figures are bold and sturdy with simple, headline-oriented shapes.
Best suited to headlines, posters, branding, and display typography where bold emphasis and motion are desirable. It can work for short bursts of copy (subheads, callouts, packaging, and signage), but longer text will benefit from generous size and spacing due to the dense texture and tighter apertures.
The overall tone is energetic and assertive, with a forward-leaning, performance feel that reads as sporty and promotional. Its rounded construction softens the impact, keeping it friendly while still delivering strong emphasis.
The design appears intended as a high-impact oblique sans for attention-grabbing display use, combining rounded, approachable shapes with a strong, forward-driving stance to communicate speed, strength, and modern promotion.
In text, the dense weight and tight openings create a dark, cohesive color that prioritizes impact over delicate detail. The slant and slightly varied stroke behavior add motion, making the face feel most at home at larger sizes where counters and spacing have room to breathe.