Sans Normal Wugav 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Kanyon' by Hurufatfont, 'TT Commons™️ Pro' by TypeType, and 'Artico' by cretype (names referenced only for comparison).
Keywords: posters, packaging, headlines, stickers, kids branding, playful, handmade, rugged, informal, quirky, handmade look, playful impact, casual display, textured boldness, chunky, inked, wobbly, textured, soft-cornered.
A compact, heavy sans with chunky strokes and subtly uneven contours that read as inked or cut by hand. Curves are broad and slightly squashed, with softened corners and occasional notches or waviness along the edges that keep the silhouette lively. Counters tend to be small and rounded, and the overall rhythm mixes fairly consistent stroke mass with small, intentional irregularities for a tactile look. Numerals and letters share the same stout, punchy build, with a sturdy baseline presence and simplified details.
Best suited to bold headlines, posters, packaging, and attention-grabbing labels where its chunky texture can be appreciated. It also fits playful branding, kids-focused materials, and casual signage, especially when set with generous tracking or at larger sizes for clarity.
The tone is friendly and mischievous, with a DIY energy that feels crafty and a bit rough-around-the-edges. Its bouncy irregularity suggests a human touch rather than a strictly engineered display face, making it feel approachable and fun without becoming delicate.
The design appears intended to deliver a strong, high-impact voice with a handcrafted, imperfect finish—prioritizing personality and punch over pristine geometry. It aims to feel friendly and expressive while remaining simple enough to function across a range of display applications.
The face holds together well in short text despite its roughened outlines, but the tight counters and heavy shapes increase darkness quickly at smaller sizes. The texture is consistent across uppercase, lowercase, and figures, helping headlines and labels feel cohesive.