Sans Contrasted Fifa 7 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, stickers, playful, friendly, punchy, retro, cartoonish, impact, approachability, personality, display, rounded, soft, chunky, bubbly, cheerful.
A heavy, soft-cornered sans with broad proportions and a distinctly chunky silhouette. Strokes show visible modulation: joins and terminals swell into rounded, ink-trap-like bulges while some interior counters pinch or flare, creating a lively, uneven rhythm. Curves are generous and geometric-leaning (notably in O/C/G), while several letters introduce wedge-like cuts and angular joins (such as V/W/X and the diagonal of N), giving the design a mixed rounded–sharp texture. Counters tend to be compact and apertures are moderately open, producing strong color and high impact at display sizes.
Best suited to headlines, short bursts of text, and branding applications where a friendly, high-impact tone is desired. It would work well on posters, packaging, labels, and playful UI or social graphics, especially where large sizes can showcase the font’s swelling terminals and distinctive modulation.
The overall tone is bold and upbeat, with a toy-like, approachable character that reads as fun rather than formal. Its exaggerated weight and softened corners feel retro and poster-friendly, suggesting a confident, humorous voice suited to attention-grabbing headlines.
The design appears intended to deliver maximum visual presence with a warm, approachable personality. By combining wide, rounded forms with purposeful stroke swelling and occasional angular cuts, it aims to feel energetic and distinctive while remaining straightforward and legible in display settings.
Letterforms show intentional idiosyncrasies—like the small tail on Q, the pinched inner shapes in B/S, and the single-storey a and g—that add personality and help the font feel hand-shaped despite its clean sans foundation. Numerals are similarly hefty and rounded, with compact counters and strong silhouettes that emphasize impact over fine detail.