Sans Normal Biray 2 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Belle Sans' by Park Street Studio, 'Sans Beam' by Stawix, 'Indecise' by Tipo Pèpel, and 'Parisine Std' by Typofonderie (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, signage, industrial, condensed, confident, direct, workmanlike, space saving, impact, clarity, utility, compact, sturdy, blocky, high impact, tight spacing.
A compact, heavy sans with tall proportions and tightly contained counters. Strokes are largely monolinear with minimal modulation, and terminals finish cleanly with mostly straight cuts. Curves are rounded but controlled, keeping bowls and shoulders firm rather than soft; apertures tend to be fairly closed, emphasizing density. The lowercase shows a single-storey “a” and “g,” simple vertical “i/j” forms with round dots, and numerals that follow the same sturdy, utilitarian rhythm.
This font suits attention-driven typography such as posters, headlines, sports or event graphics, packaging callouts, and utilitarian signage where a dense, impactful line is useful. It can also work for short UI labels or navigation text when space is constrained, especially if given a bit of extra letterspacing.
The overall tone is assertive and no-nonsense, with a slightly industrial, poster-ready presence. Its condensed footprint and dense letterforms communicate urgency and efficiency, reading as modern and practical rather than delicate or expressive.
The design appears intended to deliver maximum visual impact in a compact width, prioritizing strong vertical rhythm, simple construction, and consistent stroke weight for clear, authoritative display setting.
At display sizes the compact shapes feel punchy and cohesive, while the tighter apertures and small counters suggest it will look best with comfortable tracking and line spacing when set in longer blocks. The character widths vary enough to keep word shapes recognizable while maintaining a consistently compact color on the page.