Sans Contrasted Hiry 2 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, gaming, album art, arcade, industrial, brutalist, retro, techno, impact, retro tech, logo shapes, modular geometry, display texture, blocky, angular, geometric, square, sharp.
A heavy, block-built display sans with strongly geometric construction and mostly orthogonal strokes. Forms are squared and compact, with frequent chamfered corners and occasional triangular cuts that create a faceted, machined feel. Counters tend to be small and rectangular, sometimes appearing as slit-like apertures, which increases the density and adds a stencil-like suggestion without fully breaking the shapes. Terminals are blunt and flat, diagonals are simplified into chunky wedges, and the overall rhythm is tight and high-impact in both capitals and lowercase.
Best suited to display settings where impact and character matter most—headlines, posters, game titles/menus, event graphics, and brand marks in tech or industrial contexts. It also works well for album art and merchandise where a bold, geometric texture is desirable, and less well for long-form reading due to the tight counters.
The font projects a bold, arcade-meets-industrial attitude: assertive, mechanical, and slightly playful in its pixel-adjacent, modular styling. Its sharp cuts and dense black mass give it a techno/brutalist tone that reads as retro-futuristic and game-inspired.
The design appears intended to deliver maximum visual weight and a modular, constructed personality, evoking arcade/pixel influences while keeping cleaner, more typographic proportions. Its faceted corners and compact apertures suggest an emphasis on logo-friendly silhouettes and strong presence in high-contrast layouts.
At text sizes the small counters and tight interior spaces can reduce clarity, while at larger sizes the distinctive cut-ins and geometric silhouettes become the main identifying features. The sample text shows consistent, strong word-shape contrast and a crisp, poster-like presence, especially in short phrases and headings.