Sans Contrasted Hiry 3 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, kids media, playful, retro, chunky, friendly, bubbly, display impact, retro flavor, friendly tone, novelty texture, soft corners, bulbous, rounded terminals, stout, cartoonish.
A heavy, soft-edged display sans with broad proportions and compact internal counters. Strokes are mostly uniform but with subtle modulation, and many joins and terminals are rounded or scooped, giving letters a molded, rubbery feel. Curves are generous and slightly irregular in a deliberate way, with distinctive cut-ins and notches in several forms (notably in diagonals and multi-stem letters), creating a lively rhythm. The lowercase is stout with simple, single-storey forms and prominent, rounded dots; numerals are equally wide-set and chunky, designed to match the same blobby geometry.
Best suited to headlines, posters, and short-form messaging where a playful, high-impact voice is needed. It can work well for branding accents, packaging, and event or entertainment graphics, and it’s particularly fitting for youth-oriented or whimsical themes. For longer passages, it benefits from larger sizes and generous line spacing to maintain clarity.
The tone is upbeat and characterful, leaning toward a mid-century/retro display personality with a whimsical, cartoon-friendly warmth. Its exaggerated mass and softened detailing feel inviting rather than strict, making the text read as bold and fun even at a glance.
The design appears intended to deliver maximum visual presence with a friendly, retro-leaning voice, using softened geometry and signature notches to create a memorable, animated texture in words.
Spacing appears intentionally open for such heavy shapes, helping prevent the counters from clogging in words. The design relies on silhouette recognition—especially the distinctive notches and rounded cutaways—so it reads best when given room and used at display sizes.