Sans Normal Hules 10 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui, branding, editorial, signage, packaging, clean, friendly, modern, approachable, calm, clarity, friendliness, modern utility, versatility, rounded, open apertures, soft terminals, geometric, minimal.
A clean sans with rounded construction and a consistent monoline stroke. Curves are smooth and near-circular, with soft, fully rounded terminals on letters and numerals. Proportions are balanced and straightforward, with open apertures and simple, uncluttered joins that keep counters clear in text. The lowercase shows a single-storey a and g, reinforcing an informal, contemporary feel, while the numerals follow the same rounded, even-weight logic.
Well-suited to user interfaces, dashboards, and product surfaces where a clean, low-friction sans is needed. It also fits contemporary branding, packaging, and short editorial text, especially when a friendly, rounded voice is preferred over a more austere geometric sans.
The overall tone is modern and approachable, with a gentle, friendly softness rather than a strict technical edge. Its rounded forms and calm rhythm read as neutral and welcoming, suitable for interfaces and everyday branding where clarity should feel human.
The design appears intended to provide a simple, modern sans with softened geometry for comfortable reading and broad usability. It emphasizes clarity and consistency, pairing minimal form language with rounded details to feel approachable in both display and text contexts.
Round terminals and generous internal space help maintain legibility at smaller sizes, while the uniform stroke and simplified shapes keep the texture even in paragraphs. The design avoids sharp corners and decorative gestures, favoring consistent geometry and a smooth reading flow.