Sans Superellipse Habup 5 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'Famiar' by Mans Greback, 'Acto' by Monotype, 'Bitner' and 'Kobern' by The Northern Block, 'Scatio' by Wahyu and Sani Co., and 'Accura' by dooType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, utilitarian, impact, clarity, modernity, approachability, geometric, rounded, compact, sturdy, crisp.
A heavy, geometric sans with rounded-rectangle (superellipse) bowls and soft corners throughout. Strokes are thick and even, with minimal contrast and predominantly straight, stable terminals that read as squared-off but eased. Proportions lean compact and sturdy, with broad curves in C/G/O and a tall, open lowercase that keeps counters clear at display sizes. Details like the single-storey a and g, the short crossbar on t, and the simple, vertical i/j forms reinforce a pared-back, contemporary construction.
Best suited to headlines, branding, packaging, and signage where a strong, contemporary sans is needed and the rounded geometry can add approachability. It also works well for short blocks of display text and UI callouts where clarity and emphasis are more important than delicate typographic nuance.
The overall tone is modern and matter-of-fact, balancing friendliness from the rounded geometry with a confident, emphatic voice from the heavy stroke weight. It feels straightforward and functional rather than expressive or decorative, giving text a strong, assertive presence.
The design appears intended to deliver a bold, modern sans voice built from superelliptical geometry—prioritizing strong silhouettes, consistent curves, and legibility at large sizes. The simplified lowercase forms and sturdy numerals suggest an emphasis on practical, high-impact communication across brand and display contexts.
Round letters maintain consistent curvature and corner radius, producing a cohesive rhythm across uppercase and lowercase. Numerals are similarly robust and geometric, with clear silhouettes and wide, stable forms suited to impactful settings.