Sans Normal Amdij 14 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'FF Infra' by FontFont and 'Goga' by Narrow Type (names referenced only for comparison).
Keywords: headlines, ui labels, branding, posters, signage, modern, friendly, confident, clean, neutral, clarity, versatility, modernity, approachability, rounded, geometric, high-contrast (figure/wh, open apertures, crisp terminals.
This typeface is a solid, contemporary sans with rounded, geometric construction and consistent stroke weight. Curves are smooth and near-circular in forms like O, C, and G, while straight-sided letters such as E, F, H, and N stay crisp and vertical. Terminals are clean and mostly square, with minimal flare, giving the design a tidy, engineered finish. The lowercase shows a single-storey a and g, a compact, simple ear on g, and a round i dot; counters are generous and apertures in letters like e and c stay open for clarity. Numerals follow the same rounded logic, with balanced proportions and clear differentiation in shapes like 6/9 and 0/8.
It suits bold headings, interface labels, and brand systems that need a clear, contemporary voice. The generous counters and open apertures also make it a strong choice for signage and short-to-medium reading settings where quick recognition matters.
Overall, the font feels modern and approachable, projecting a straightforward, no-nonsense tone without becoming cold. Its rounded geometry adds a friendly softness, while the even rhythm and sturdy silhouettes convey confidence and reliability.
The design appears intended as a versatile geometric sans that prioritizes clarity and consistency, combining sturdy uppercase forms with approachable, simplified lowercase shapes for broad, modern communication.
In text, the spacing reads even and calm, with strong word shapes and stable alignment. The capitals look particularly sturdy for headings, while the simplified lowercase forms keep long passages visually clean and efficient.